Last year or so I was told there was an advertisement for toothpaste in Italian TV where the main character was a Web designer and everybody thought that was “edgy”, but this completely trumps it!

Is this on Typophile yet? If not somebody should post!

I get the impression that most young folk who try out for American Idol are that passionate about their profession if they are trying to break into the world of music entertainment.

Hey…Just thought I’d provide a little info on this subject. Megan doesnt develop/design publicly available fonts. She created handwriting typefaces for users of SendOutCards (an online greeting card company with over 100,000 users). SOC allows you to pick a card, personalize it, and then prints and mails it out for you. Most SOC accounts come with a “Handwriting Font” so that your message comes out looking like you hand wrote it, with your signature. I’m the Creative Director for this company, and also own the company that creates these handwriting fonts for its users. Megan is one of my contract designers (and my neice) and has created tens of thousands of fonts for “card senders” around the world. However, looks like her fonting days may be over soon (Go MEG!!).

Its a rough guesstimate….she does around 20-30 a day (more around the holidays)… 5 days a week…. for over 3 years now. Definitely over 10,000 but maybe not many multiples of that…. either way, she’s done A LOT of them.

The output is definitely impressive, but isn’t far from what’s common in the burgeoning scrapbooking industry, of which Utah is a center. There are hundreds of little suppliers popping up in Utah and throughout the West that produce supplies (including digital fonts) for a hobby that has become something of an obsession for suburban house wives.

Heh. I also realised the comparison with Reading faces is completely broken: that market doesn’t call for extensive text faces with non-latins, weights, styles, etc. Silly me.